Pop Social exists to allow businesses to stay relevant on digital channels, without the massive time or monetary commitment on their part.
We’re a group of real people that work with real businesses. No bullshit. We don’t claim to be gurus, just people who are passionate about what we do, and whose job it is to stay on top of the latest digital trends so you don’t have to.
Our expertise is in identifying the digital strategies and channels that will have a positive impact on your business, and not wasting our time on those that won’t.
So why do we exist?
To do things right. Not only do right by our customers, but do it in a way that’s best for their business, specifically, to drive results. To take the time to understand what success can realistically look like for our clients and make sure we’re achieving that.
To empower our clients (and others) to be more savvy with digital. Not necessarily to replace ourselves (we still need a paycheck after all) but so they better understand why we do what we do, and what they can do themselves to get more out of a campaign.
To be affordable and accessible to small businesses. Not everyone can afford a large-scale agency, but I honestly believe everyone should be able to benefit from the digital space.
Because every client is unique. A gym is not just another gym. A cafe is not just another cafe. Too many agencies approach businesses in the same industry with a copy/paste mentality, but we want to dig deeper than that.